Gold & Green Pencil | One Show Awards 2010
The brief was to create a campaign that supports Million Trees NYC’s mission to empower New Yorkers to plant and care for 1 million trees throughout the city before 2017, while at the same time modernizing their image and help them reach their desired demographic.
© Johan Gerdin, Fredrika Stern & Jonas Åhlén | Music: Bo Kaspers Orkester, I samma bil
Contribution to The One Show College Competition 2010, awarded with:
Gold Pencil for non-traditional campaign, The One Show College Awards
Green Pencil Award of Honor for best environmental campaign, The One Show
Gold Pencil for non-traditional campaign, The One Show College Awards
Green Pencil Award of Honor for best environmental campaign, The One Show